If you want effective local advertising, use your local media. Honestly.
Below are examples of twelve businesses that used Facebook's targeted ads function to place their own advertising. Now, I don't know if these businesses set up their targeting wrong, but a couple of them that I talked to had the targets set up for just their surrounding towns. So Facebook is most likely serving up their ads to anyone, anywhere, and charging them for the impressions!
So let's get real. I'd love for you to do business with me at KELY so we can keep Ely's original radio station up and running for another 74 years, but if you don't, do business with Karen at KDSS, or Teresa at the Bristlecone Tribune. Local media needs your support, and Mark Zuckerberg and his crew constantly prove that when it comes to money, they don't care about you or your advertising dollars.
Wyatt
See all these ads below the break that Facebook served me today, March 5, 2024